California: Designing Freedom is composed of over 200 objects, curated in five thematic sections. Collectively, these works assert that design in California is distinguished by an emphasis on individual freedom. The exhibition’s five themes explore different facets of this freedom.
From The Summer of Love and Easy Rider to Burning Man and Tesla, the Californian ‘way of life’ stood at the cradle of many technological and social innovations.
With this exhibition, Design Museum Den Bosch brings many unique loans to the Netherlands, such as the sketches for the first Macintosh icons, artwork for the cult film Blade Runner, the first Atari game computer and the self-driving car from Waymo.